I'm so tired of seeing an interesting "Bus Sales" article title, only to discover later that the author was only writing "fluff." Just a few paragraphs written about no real facts or worthwhile opinions, only words strung together to form a 400 word story about nothing new or interesting. Just statements about bus sales that are already obvious to everyone, unless you've just crawled from under a rock where you've been for 50 years!
I mean everyone already knows that a Tour Bus is for carrying tourists, a Shuttle Bus is for shuttling people and a Church Bus is for moving church members. And guess what, a Mini Bus is a small bus!
My PR people told me that I needed to get some articles written to inform people about the the ins and outs of Bus Sales to let people learn about my business, so I researched what others had written about buses for sale and was amazed to see that they were all about nothing.
What happened is that some bus dealers were told the same thing that I was - get the word out! So they hired authors that were good writers, but knew nothing about Buses, except the obvious; they have wheels and carry groups of people from one place to another. So here come the articles about how you can buy a bus from a dealer or an individual. Wow, I never thought of that?
I ran into the same problem with my website in the beginning, my so called "webmaster" set up a website that made no sense at all for someone who wanted to buy a bus. The bottom line is the public is seeking information about buses for sale, they really don't want to read about what they and everyone else already knows, they want helpful facts about things they don't know about Bus Sales so they can make an informed decision about buying a bus.
I believe that many bus dealers think that the less the public knows about buses for sale the easier it will be to make a bus sale.
Copyright Â© 2009. ABSOLUTE BUS, All Rights Reserved